A lot of people didn’t quite know what to think last week when Senator McCain proposed a $300 million taxpayer-funded cash prize to whomever could develop a battery that would leapfrog the efficiency of currently available technology, providing the same amount of power at 30% of the cost. Reactions from both Republicans and Democrats were mixed, and presidential rival Barack Obama dismissed the idea as a ‘gimmick’.
Just about everyone must admit that the same thought had crossed their mind – how serious is the cash prize plan, and does it have a chance of success? The short answer – yes, there’s a very good chance that Senator McCain’s proposal could result in the development of a new generation of efficient and cost effective battery technology.
I was tempted to just leave it at that, but there is indeed a very good reason for why the aforementioned plan will succeed. By shedding the chains of bureaucracy and special interests that generally accompany funding of this nature, it exits the grey area of the government subsidy and provides a true incentive for innovation — produce results, get the prize. In adopting this mindset, the McCain plan takes aim in the same direction that technological innovators already have in the recent past, valuing efficiency and demanding results.